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How Audio Visual Technology Becomes Essential for Communication

June 2, 2015

Communication is simply a 2-way exchange of information by speech, writing, facial expressions and body language. Before the World Wide Web became available to the public on August 6, 1991, all communications to people not in your immediate vicinity required you go to that person’s house or location to deliver your message, or send a letter, if they didn’t have a phone. This took time and effort.

The advent of the internet or the World Wide Web has made our world smaller, and ‘globalization’ has become the latest buzz word. Even with the differences in time zones, people from all parts of the globe can communicate in real-time and even face to face.

One of the technologies that make this possible is audio-visual technology. Its importance has great impact on education, health care, business, hospitality, entertainment and all industries. It has greatly enhanced the audio-visual experiences of people communicating to each other, no matter where they are on the planet.

Integration of Audio Visual Communication Equipment

People retain information in different ways. Visual learners retain more information by seeing. Auditory learners, on the other hand, learn by more effectively by listening. With audio visual technology, effective communication to both these types of people will be achieved because it is designed to collectively convey the message using the video (seeing) and audio (listening) simultaneously.

The equipment involved in audio visual technology include projectors, interactive whiteboards and screens, webcam, microphone, telephone and the internet among others. The integration of these audio-visual equipment to communication processes has advanced the quality, accuracy and speed of conveying messages. People can now do business with their counterparts from other parts of the globe through video conferencing and live streaming.

Digital signage has raised advertising and promotions to a new height. This is one very important benefits of the audio visual technology today. You see digital signage almost everywhere – in retailers, airports, hotels, campuses, government offices, etc. In fact, conferences and workshops make very good use of audio visual technology daily. Presenters can have a live audience that are physically present in the venue, and at the same time have an online audience connected through the internet.

This allows company spokespersons, private speakers and public figures to maximize their time getting out their message, without having to schedule many smaller speaking events.

Solutions for Your Audio Visual Needs

The audio and visual communication methods mentioned above is just touching the surface on what audio visual technology can do for you and your company. Live Line Australia can offer solutions for all your audio-visual communication needs; they cover the entire state of NSW and will even travel to regional areas for large commercial projects.

You may contact them anytime to discuss your audio-visual communication needs, here: liveline.net.au

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